It is way easier to do something 100% of the time than < 100% of the time.

I first came across this concept in the book How will you measure your life by Clayton Christensen where he puts it like this:

It’s easier to hold to your principles 100 percent of the time than it is to hold to them 98 percent of the time.

The reasoning is that if you slip up only once, it’s way easier to slip up again because you already slipped up.

You can check out a few of my other favorite quotes from that book.

This is why I write these “daily thought” posts.

Written by Nikola Brežnjak